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About us

About us

We are a Finnish company with a mission to make saving electricity easy and automatic.

How Optimaatti was born

Optimaatti started from a simple need: I wanted to automatically control my home's electrical devices based on electricity prices. I bought a few Shelly relays, wrote the first version of the control logic, and quickly noticed a significant drop in my electricity bill — without any loss in comfort.

When the system proved its worth in my own home, I started thinking whether others could benefit from the same approach. I built a user interface around the service, added support for multiple device ecosystems — Tuya, Philips Hue and Zigbee alongside Shelly — and published Optimaatti for everyone to use.

The service has evolved from a simple timer into an intelligent optimization system that can predict heating demand, leverage solar energy, and adapt to different electricity contracts — from hourly pricing to fixed rates.

Optimaatti is free until the end of 2026. As infrastructure costs grow with the number of users and controlled devices, Optimaatti will become a paid service at the beginning of 2027. Controlling a single device will always be free — we want anyone to be able to try and benefit from smart electricity control without barriers.

Values

Our values

These values guide everything we do.

Mission

Make saving electricity easy and automatic for every household.

Customer focus

We listen to our users and build the product around their needs.

Innovation

We leverage the latest technology to create the best possible experience.

Sustainability

We help reduce energy usage and carbon footprint.

Join us and start saving

Start free and see how easy saving electricity can be.